Strategic Enrollment Planning Subcommittees

The Strategic Enrollment Plan requires the approval of the President and her Vice Presidents and is therefore overseen by those areas. The Vice President for Student Affairs & Enrollment Management, the Assistant Vice President for Recruitment & Admissions, and the Assistant Vice President for Academic Student Engagement were charged with leading and developing the plan. When creating the structure for the SEP process, the Vice Presidents recommended experts in each respective area. The five subcommittees were formed and the experts were aligned with their respective area.

Strategic Enrollment Plan Steering Committee

The Strategic Enrollment Plan Steering Committee had primary oversight for the development, implementation, assessment, and modification of the Plan. Four subcommittees were charged with developing specific strategies and actions to meet the goals of the SEP: Academic Subcommittee; Purpose, Price, and Promotion Subcommittee, Undergraduate Experience Subcommittee, and Online Experience Subcommittee.

Listed below are the Executive Enrollment Council members:

  • Dr. Meg Amstutz, Interim President / Dr. Michelle Johnston, President
  • Ms. Kay Hampton, Interim Provost & Vice President for Academic Affairs / Dr. Lance Carluccio, Interim Provost & Vice President for Academic Affairs
  • Mr. Jeff Preston, Vice President for Business Affairs / Ms. Michelle Ham, Interim Vice President for Business Affairs
  • Dr. Jason Umfress, Vice President for Student Affairs & Enrollment Management
  • Mr. Scott Williamson, Interim Vice President for Advancement
  • Ms. Amy Clines, Assistant Vice President for Admissions & Recruiting
  • Dr. German Vargas, Assistant Vice President for Academic Student Engagement
  • Dr. Jim Lynch, Director of Institutional Effectiveness


Sub-Committee Membership:

Academic Sub-Committee

Academic Subcommittee was charged with providing information to College leadership, as well as developing strategies and plans regarding best opportunities for growth in student enrollment giving consideration to student interest/demand, workforce demand, cost, capacity, and competition.

  • CHAIR: Dr. Skip Mounts - Dean, School of Business & Public Management
  • Dr. Laura Lynch – Assistant Vice President for Faculty Affairs
  • Dr. Lydia Watkins – Interim Dean, School of Nursing & Health Sciences
  • Dr. Andrea Wallace – Interim Dean, School of Arts & Sciences
  • Dr. Colleen Knight – Chair, Department of Natural Sciences
  • Dr. Jessica Graves – Chair, Department of Education & Teacher Preparation
  • Bill Garlen – Interim Director of Camden Center

The complete Academic Subcommittee report can be found HERE.

Undergraduate Student Experience Sub-Committee

Undergraduate Experience subcommittee was charged with supporting efforts to achieve enrollment growth by recommending enhancements to the undergraduate experience and developing associated enrollment strategies.

  • CHAIR: Dr. Michael Butcher - Assistant Vice President & Dean of Students
  • Dr. Bee Carlton – Director of Athletics
  • Pat Morris – Academic Advisor
  • Debbie Holmes – Dean of Library Sciences
  • Brian Weese – Director of Career Development
  • Niki Schmauch – Coordinator of Academic Services
  • Dr. Courtenay Miller – Assistant Professor of Mathematics
  • Allison Lyon – Assistant Dean of Student Life

The complete Undergraduate Student Experience Subcommittee report can be found HERE.

Purpose Price and Promotion Sub-Committee

Charged with examining relevant information and data to address areas of Purpose: institutional character and identity; Price: tuition/fees, scholarships/financial aid, and general fiscal health; and Promotion: institutional marketing and recruitment strategies.

  • CO-CHAIR: Amy Clines - Assistant Vice President for Recruitment & Admissions
  • CO-CHAIR: Dr. German Vargas - Assistant Vice President for Academic Student Engagement
  • Dr. Jason Umfress - Vice President for Student Affairs & Enrollment Management
  • Christy Lynn Wilson - Director of Marketing and Public Relations
  • Michelle Ham - Assistant Vice President for Budget & Finance / Comptroller
  • Brenda Taylor – Associate Director of Financial Aid
  • Allison Lyon – Assistant Dean of Campus Life
  • Linda Sackett – Director of Development & Alumni Relations

The complete Purpose Price & Promotion Subcommittee report can be found HERE.

Research Sub-Committee

The Research Subcommittee was charged with gathering, generating, and performing analysis of information and data related to the key performance indicators to support work of the various groups and subcommittees of the Strategic Planning Enrollment Council in development of enrollment strategies and action plans.

  • CHAIR: Diana Leal - Enterprise Applications Specialist
  • Michael Butcher, Assistant Vice President of Student Affairs and Dean of Students
  • Kimberly Burgess, Admissions Counselor
  • Amy Clines, Assistant Vice President for Recruitment and Admissions
  • Michelle Ham, Assistant Vice President for Budget and Finance/Comptroller
  • Ron Harding, Senior Research Associate
  • Alan Ours, Chief Information Officer
  • Jason Umfress, Vice President for Student Affairs and Enrollment Management
  • German Vargas, Assistant Vice President for Academic Student Engagement, Academic Affairs

The complete Research Subcommittee report can be found HERE.

On-Line Experience Sub-Committee

The eCampus Sub-Committee was charged with developing learning strategies and actions to enhance student enrollment and retention consistent with online education.

  • CHAIR: Dr. Lisa McNeal, Director of E-Learning
  • Tyler Bagwell, Assistant Director of Speech Communications
  • Bill Garlen – Interim Director of Camden Center
  • Cindy Atwood – Lecturer of Criminal Justice
  • Christy Lynn Wilson - Director of Marketing and Public Relations
  • Alexis Mills – Career & Student Employment Counselor
  • Alan Ours – Chief Information Officer

The complete Purpose Price & Promotion Subcommittee report can be found HERE.

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